About
An engineer who speaks creative
I'm Angel, a London-based software engineer, journalist and presenter. I started creativetechbro to bring enterprise-grade AI to creative and tech businesses, without the jargon.
Committed to measurable impact
I spent my engineering career at Thomson Reuters, first in DevOps and then as a Software Engineer on Open Arena, its enterprise AI platform. I built a support chatbot on a custom retrieval (RAG) backend with a human handoff option, then scaled it across every service on the platform.
That's the work I now do for clients: practical AI that saves real hours and holds up in production.
Alongside the engineering, I co-founded CBT Media, interview leaders in AI and the creative industries, and mentor young people through Urban Synergy. The newsroom on this site is where that journalism lives.
Built for production
Systems designed, tested and documented to the standard of an enterprise platform.
Culture-literate
I cover music, fashion and tech as a journalist, so I understand the brands I build for.
Honest about AI
If something shouldn't be automated, I'll tell you. Every recommendation has to earn its place.